Paul Bernabe •  Copywriter
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Invesco QQQ
25th Anniversary


25 years of rethinking access to innovation. One big celebration.


Agency: MullenLowe New York
CDs: Jack Loftus & Kelly O’Keefe, Richard Singer & Zack Menna




Print - Published in The New York Times

I can finally tell my parents I wrote a headline in the Times.





Podcast Audio Ad - as heard on The Daily

I wrote some audio ads for placement in podcasts and didn’t hear about it for a while. Then I heard this on my morning workout and nearly tripped on the treadmill.



SCRIPT: Over the last 25 years the world has witnessed incredible progress. From dial-up modems to IT connectivity. From massive PC towers to AI-enabled microchips. Innnovators are rethinking possibilities every day. Through it all, Invesco’s QQQ ETF has provided investors access to the world of innovation. Be a part of the next 25 years of new ideas by supporting the fund that gives you access to innovative companies. Invesco QQQ. Let’s Rethink Possibility.