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Paul Bernabe •  Copywriter
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Nature Never Judges 


Women deal with a lot of crap out there. But out in nature, they can take in nature’s unbiased environments, welcoming them to just be. 


Client: The North Face for The One Club Young Ones
Copy: Paul Bernabe and Cynthia Rojas
Art: Paul Bernabe
Team:  Paul Bernabe, Marian Cuestas, Cynthia Rojas, and Ping Sun
Awards: Young Ones Gold Pencil and Young Ones ADC Bronze Cube

 



Posters, Out-of-Home

This campaign’s goal is to bring the beauty and expanse of nature by placing these posters in urban environments with copy that welcomes women to just be.